Alltech Automotive Adds Two Sales Veterans

Libertyville, Ill., March 8, 2022 – Alltech Automotive, a leading manufacturer of aftermarket parts, has significantly expanded the capabilities of its growing sales force for the United States and Canada.

Brett Lucht is the new western regional sales manager for the U.S. Over a twenty-year career, Brett has held many roles in the automotive and heavy-duty industry. He has also been active with both the Auto Care Association and YANG (Young Auto Care Network Group). “It is an honor to be a part of Alltech Automotive. The staff and products are some of the best I have had the opportunity to represent in my career,” said Brett. “I look forward to working with our current business partners and meeting new opportunities.”

Industry veteran, Bruce Overton has joined Alltech as eastern regional sales manager for the US and Canada. Bruce has worked in regional and national sales management roles with companies such as Plews Edelmann, Old World Industries LLC, EiKO Global LLC, MPEC, Genuine Parts Company and Echlin, Inc. Bruce attended Northern Illinois University and has been the recipient of national academic and professional awards.

“We are extremely excited to add Bruce and Brett to the Alltech team, said Richard Odom, Sales Director at Alltech. “They bring a wealth of experience and knowledge that will help take Alltech Automotive to the next level in the automotive aftermarket.”

About Alltech Automotive
Alltech Automotive is a leading manufacturer of aftermarket auto parts for the United States and world markets. Based in Libertyville, IL,  Alltech delivers high-quality automotive products to major retailers and distributors at the lowest possible cost. Alltech serves the traditional automotive aftermarket with its exclusive and growing QualityPro line. Water pumps, hub and bearing assemblies, brake and clutch hydraulics and ABS sensors are just a few of the available categories. To learn more, contact Alltech Automotive at (847) 658-1215 or visit

Brett Lucht

Western Sales Manager

Bruce Overton

Eastern Sales Manager